WoM

WoM, short for Word of Mouth, is a brunch restaurant located in the vibrant heart of Sliema. Built around the concept of reimagined and elevated brunch classics, WoM blends culinary creativity with an 80’s welcoming atmosphere. To match the uniqueness of its offering, the brand required a visual identity that felt modern, tasteful, and inherently shareable.

To create a compelling and cohesive brand identity that communicates WoM’s elevated brunch concept and appeals to a design-conscious, urban audience. This included logo creation, colour palette development, typography selection, and branded collateral for both in-store and promotional use.

We collaborated closely with the client to translate their vision into a brand that stands out in the competitive restaurant landscape:

• Conceptualised brand aesthetics aligned with the client’s vision and tailored to resonate with the local and tourist brunch audience.
• Developed a unified visual identity, including logo design, colour palette, typography system, and brand style guide.
• Designed and produced branded marketing materials, such as signage, takeaway packaging, and promotional collateral.
• Created a line of branded products for retail within the premises.
• Designed custom menus for food and cocktails, blending form and function to enhance the in-dining experience.

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